Balmoral Show visitors have a ‘legen-dairy’ time with Dale Farm
Dale Farm had another stand-out year at this year’s Balmoral Show. Thousands flocked to the stand and consumed more than 140 litres of Dale Farm Protein Milk and more than 1 tonne of yogurt, custard and cheese throughout the three days.
Visitors also had the opportunity to pick up recipe ideas and tips using dairy products at a live demo on the Tesco Taste Northern Ireland Cookery Theatre in the Food NI marquee. People enjoyed fluffy Spelga Yogurt Scones paired with an essential dollop of Dale Farm fresh cream, a Dale Farm Chocolate Protein Milk Super Shake and wholesome Dale Farm Protein Milk Banana Pancakes.
In addition to sampling, Dale Farm unveiled its new mascot, Isabella (formerly known as Belle). After many years at helm, she was treated to a make-over, making her one of the most photographed cows at the show! The fun social media campaign received a lot of engagement from followers to the Dale Farm Facebook page creating buzz even before the Dale Farm team stepped foot on the grounds of Balmoral.